If a script is necessary for your production, our copywriters will work with you on perfecting it until the message is clear and you feel it achieves your objectives.
The script is the engine that drives your video. It tells the story and ties the visuals together. We are conscious of the differences between written and spoken English, which has its own rhythm and style. With any marketing project we don't stop until you feel it's the most persuasive marketing script you ever read.
To ensure this we involve the right people to deliver the most effective input into your script.
For example, for a sales DVD, we believe in bringing your top sales person to the table to help us develop your script.
We're also very good at pulling together different points of view. This particularly applies on Corporate Productions where different Directors may have different visions of the organisation.
Last but not least, our scripting process is not only effective, it's enjoyable too. To gain your approval we would then arrange a meeting with you or key members of your team. During this stage we would also develop the story board, discuss how you would most like to see your product or service demonstrated visually, and anything else that will be required.
We would then go away and construct a storyboard, using visuals to map out what each scene will look like. This will include a questionnaire if interviews are involved, or any other specific considerations in preparation for the shoot.
Depending on the nature of the production, we may arrange a pre shoot check to ensure everything is in place and meet with any key personnel, finalising arrangements, and making sure everything is ready.
